Kahaani Hamaaray Mahabharat Ki gets 3 co-sponsors

Airtel, Max New York Life and ITC Personal Care have tied up with 9X, the Hindi GEC from the INX Network, as co-sponsors for epic series Kahaani Hamaaray Mahabharat Ki, which airs from July 07.The mythological drama, produced by Balaji Telefilms, will air Mondays to Thursdays at 9 pm, and features some of the Indian television industry's biggest stars.Probal Gaanguly, group director, revenue management, advertising sales and new media, INX Media, said, "Kahaani Hamaaray Mahabharat Ki has been created with the highest production values. I am delighted to announce that some of the most prestigious brands are co-sponsors of this epic series.

"The timeless drama features Ronit Roy, Sakshi Tanwar, Aryan Vaid, Chetan Hansraj, Akashdeep Saigal, Anita Hassanandani, Rakshanda Khan, Makrand Deshpande and Kiran Karmarkar in lead roles.The series features the best technical team and a powerful, well researched script with costumes by Manish Malhotra.